I. Vocabulary: Choose the best answer which can explain the underlined words in the following sentences.
1. A firm which is just starting up is going into business and a company which stops operating goes out of business.
a. in action b. in time c. in place d. in order
2. If a company gets bigger, it expands.
a. rises b. broadens c. grows d. extends
3. The expansion of a firm means it can produce more goods or sell more of its products.
a. manufacture b. increase c. reduce d. manage
4. A company which sells goods in large quantities is called a wholesale distributor.
a. wholesaler b. producer c. retailer d. shopkeeper
5. It is important to keep ahead of the competitors by selling at competitive prices.
a. more expensive b. poorer c. cheaper d. higher
6. Lake Baykal is the deepest lake in the world. It is 6,365 feet deep.
a. six thousand three hundred and sixty-five.
b. sixty thousand three hundred and sixty-five
c. six thousand and three hundred sixty-five
d. six million and three hundred sixty-five
7. the computer we bought yesterday cost us $.25.
a. dollars eighty-nine point twenty-five dollars
b. eighty-nine and twenty-five dollars
c. eighty-nine dollars and twenty-five cents
d. eight nine dollars and two five cents
8. In 1973, the United States had a population of 209,123,000
a. two hundred nine thousand million and one hundred twenty-three
b. twenty million one hundred twenty-three thousand
c. twenty-nine million one hundred twenty-three thousand
d. two hundred and nine million, one hundred and twenty-three thousand
9. The committee will hold its routine meeting at 14:45.
a. a quarter to fifteen b. forty-five past fourteen
c. a quarter to fourteen d. a quarter after fifteen
10. She attended the technical school for only one term and then dropped out to become a waitress.
a. ended up b. ended up c. played truant d. turned out
11. The clever young man picked up elementary spoken English only in two months.
a. learned b. collected c. selected d. mastered
12. He was furious with the landlady over the leaking pipes.
a. complaining b. unsatisfied c. finding fault d. extremely angry
13. The old couple had a terrible row about their son’s marriage.
a. booked two seats in a back row b. made a plan
c. quarreled bitterly d. were very excited
14. The manager told his assistant to carry on working while he were to attend a meeting.
a. take up b. stop c. put off d. continue
15. His reply took me so much aback that for a while I was lost for words.
a. shocked b. frightened c. pleased d. disappointed
16. The movie was so depressing that I lost my appetite at dinner.
a. making one feel sad b. annoying c. exciting d. impressive
17. The new secretary will take 3 weeks off in September.
a. take a 3-week business trip b. have a 3-week vacation
c. be fired in three weeks d. set off in the third week
18. There should be better children’s programs to fill in the time slots just before prime viewing time.
a. narrow openings b. opportunities c. small holes d. places in a schedule
19. Faced with the recession and the failure to open new markets the factory was forced to cut back on production.
a. cut up b. cut in c. cut down d. cut off
20. After the conference, all the staff will have to participate in the discussion about sales promotion.
a. take part in b. take an active part in c. play a role in d. attend to
21. Valuable and huge deposits of oil have been found by drilling.
a. underground layers b. floors c. exploitation d. exports
22. The naughty boy’s black eye was evidence that he had been in a fight.
a. reason b. proof c. incident d. event
23. In the West, there are extensive farms and prairies.
a. large b. expanding c. long d. wide
24. The diamond set in her ring sparkled in the candle-light.
a. trembled b. lit c. gave out dim light d. shone brightly
25. I asked the carpenter to make a set of crude furniture.
a. simple b. uneducated c. ill-mannered d. uncultured
26. He sent his salesmen to an industrial area to demonstrate some new machines.
a. show and explain b. sell c. promote d. purchase
27. I asked her to measure off three meters of silk.
a. cut off b. mark out a length of c. find the size of d. compare the width of
28. She put down her pen and flexed her stiff arm slowly.
a. held out b. bent c. twisted d. raised
29. He raised his arm and described an arc in the air.
a. depicted b. painted c. drew d. moved
30. We had considerable difficulty in completing the big project on time.
a. considerate b. little c. great d. complicated
II. Put the following words or expressions from the text in the blanks to complete the sentences. Make changes where necessary.
| part time go through make a decision bring up take after make it up turn out at the time get on with for long |
2. The child _____________ his father only when seen at a distance.
3. The secretary tells me that our new manager is very kind and easy to _________________.
4. The company has been _____________ considerable changes for the past three years.
5. When I first heard the proposal, I agreed ____________, but later I changed my mind.
6. The company met with a serious financial problem and had to ___________ as to what to do.
7. John had a quarrel with Mary last week. Has he ____________ with her yet?
8. The job ________________ to be harder than we had expected.
9. As a good-hearted nanny, Mrs. Smith ___________ five parentless children.
10. I haven’t seen her daughter ___________, so that I’ve forgotten what she looks like.
III. Cloze
Wholesaling is part 1 the marketing system 2 provides channels of distribution that are used to 3 goods to market. Most manufactured consumer goods are marketed through 4 indirect channel. This might be from the manufacturer to the wholesaler to the retailer to the consumer, or through more complicated 5 . However, in general, wholesalers deal in products that are to be resold 6 retailers to consumers. A direct channel moves goods from the manufacturer or producer 7 the consumer.
Wholesaling is mostly a field of small business, 8 there is a growing chain movement in the United States. About a quarter of wholesaling units account 9 one-third of total sales.
10 of the wholesaling middlemen are merchant wholesalers who take title to the goods they deal in. There are 11 agent middlemen who negotiate purchases or sales or 12 , but they don’t take title to the goods they deal in. They sometimes take possession, though, These agents don’t 13 salaries. They receive commissions; this is a percentage of the 14 of the goods they 15 .
1. a. of b. on c. in d. at
2. a. what b. when c. which d. where
3. a. bring b. bringing c. take d. taking
4. a. a b. the c. / d. an
5. a. markets b. channels c. shops d. stores
6. a. as b. in c. from d. by
7. a. at b. to c. between d. on
8. a. so b. such c. although d. in spite of
9. a. on b. onto c. for d. to
10. a. Twos-third b. Twos-thirds
c. Two-thirds d. Two-third
11. a. too b. also c. again d. still
12. a. two b. all c. both d. each
13. a. require b. regain c. demand d. earn
14. a. price b. value c. prize d. award
15. a. buy b. bought c. sold d. sell下载本文